Global Business Club of Mid-Michigan: Basics of Global Brand Protection
Date
Wednesday, August 2, 2023 12:00 PM - 1:00 PM
Description
Speaker Kari Kammel - Director of A-CAPP
Protecting intellectual property rights is critical. As part of the Global Business Club series, the IBC/MSU- CIBER is partnering with the MSU Center for Anti-Counterfeiting and Product Protection (A-CAPP) to hold a webinar on the basics of global brand protection. Featuring Kari Kammel, Director of A-CAPP, this session will provide an overview of how to prevent and react to global counterfeiting from a variety of perspectives including legal, brand security, business strategy, and business structure.
The Global Business Club of Mid-Michigan focuses on global issues of interest to the mid-Michigan business community. The monthly GB Club luncheons provide outstanding speakers and relaxed networking opportunities. With extensive international experience, the speakers wrap personal insights around a practical and up-to-the-minute approach to conducting international trade.
Location
Virtual
